{ "title": "SEO Basics on India's Most-Visited Business Websites (2026 Study)", "publisher": "TechGeekStudio", "page": "https://techgeekstudio.com/research/website-seo-basics-india-2026/", "license": "CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/)", "note": "Aggregate results only. Percentages are shares of audited homepages. See the page for methodology and limits.", "study": { "run_date": "2026-09-17", "run_end": "2026-09-17", "list": "Tranco top 1M, list N2P2W", "list_url": "https://tranco-list.eu/list/N2P2W", "sample": 1000, "audited": 760, "excluded": { "did not resolve": 72, "blocked automated request (4xx/5xx)": 72, "no web page returned": 34, "timed out": 31, "HTTP 4xx": 11, "connection failed": 7, "HTTP 5xx": 4, "HTTP 3xx": 4, "too many redirects": 3, "private address": 2 }, "top_bucket_size": 173, "rest_bucket_size": 587 }, "checks": [ { "id": "https", "label": "Served over HTTPS", "base": "audited", "pct": 98.7, "top": 100.0, "rest": 98.3 }, { "id": "title", "label": "Has a title tag", "base": "audited", "pct": 97.4, "top": 98.8, "rest": 96.9 }, { "id": "title_len", "label": "Title is 30–60 characters", "base": "audited", "pct": 35.3, "top": 36.4, "rest": 34.9 }, { "id": "meta", "label": "Has a meta description", "base": "audited", "pct": 71.3, "top": 78.6, "rest": 69.2 }, { "id": "meta_len", "label": "Meta description is 70–160 characters", "base": "audited", "pct": 33.9, "top": 36.4, "rest": 33.2 }, { "id": "h1_one", "label": "Exactly one H1 heading", "base": "audited", "pct": 50.5, "top": 54.9, "rest": 49.2 }, { "id": "viewport", "label": "Mobile viewport tag", "base": "audited", "pct": 93.4, "top": 94.2, "rest": 93.2 }, { "id": "canonical", "label": "Canonical tag", "base": "audited", "pct": 61.2, "top": 68.2, "rest": 59.1 }, { "id": "og", "label": "Open Graph tags", "base": "audited", "pct": 59.9, "top": 67.1, "rest": 57.8 }, { "id": "schema", "label": "Structured data (JSON-LD)", "base": "audited", "pct": 50.1, "top": 53.8, "rest": 49.1 }, { "id": "lang", "label": "Language attribute on ", "base": "audited", "pct": 87.1, "top": 90.8, "rest": 86.0 }, { "id": "alt90", "label": "Alt text on 90%+ of images", "base": "with_images", "pct": 70.8, "top": 72.8, "rest": 70.2 }, { "id": "words300", "label": "300+ words in the HTML", "base": "audited", "pct": 68.8, "top": 72.3, "rest": 67.8 } ], "h1": { "none": 35.3, "one": 50.5, "multiple": 14.2 }, "title_length_median": 53.0, "meta_length_median": 154.0, "alt_coverage_median": 100.0, "sites_with_images": 665, "audited_without_images": 95, "words_median": 672.5, "response_ms_median": 539.5, "response_over_2500": 2.8, "score_median": 82.0, "grades": { "A": 239, "B": 239, "C": 178, "D": 99, "F": 5 }, "all_basics": 34.9 }